Why Cost per Lead is an Outdated Metric Costing you Massive Amount of Business | Weekly Chime's
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Why Cost per Lead is an Outdated Metric Costing you Massive Amount of Business

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This is the twenty-seventh episode of Weekly Chime. In this episode, the awesome Brett Baker will continue to school us (as he always does) and dive into Cost per lead vs. Cost per client and why the cost per lead metric is outdated and costs you a massive amount of business. You, as a business owner, are trying to get maximum returns for your efforts, right? So you need to find the most successful and cost-effective methods to get the best ROI, and so THIS is the episode you don’t want to miss out on!

Brett Baker has been ranked as on of the Top Agents 250 agents in the Country by Real Trends and the Wall Street Journal. He has since retired from real estate and now volunteers his time and energy on helping agents just like you close more deals and do more business through public speaking and a whole host of webinars. He is a lead generation and conversion expert and has helped tons of agents refine their lead generation and conversion using human factors and his “runway out” conversion process. Brett has used literally every CRM in existence, and is a huge proponent of Chime due to their use of Artificial Intelligence.

Tristan Ahumada teaches and speaks throughout the year at different events, to small groups and larger groups of up to 20,000 people. Tristan teaches how to have a higher lead conversion through long-term follow-up and building deep relationships with clients. He is the creator and co-founder of the largest closed facebook Real Estate group in the United States, Labcoat Agents.

Randy Carroll is a Strategic Partner and Channel Manager at Chime Technologies. Randy has been in the real estate SAAS space since he graduated from Lenoir-Rhyne University with a Broadcast and Electronic degree and a Business minor. Randy loves food, so usually there will be a food related topic in any webinar he’s a part of. He knows how to ask the tough questions, dive in deep to help unpack complicated topics, and find the answers that his viewers are looking for.