How To Use Chime with Facebook Ads | Weekly Chime's
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How To Use Chime with Facebook Ads

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One feature of Chime that you might not have known is integration with Facebook ads. Whenever we hear CRM, we often picture a database of leads and their contact details and response rates.

However, Brett Baker combines his Chime website-build landing page with Facebook ads to automatically get leads to drip into his Chime interface. That’s what he’ll be teaching us in this episode, along with some tips on setting up Chime integration with Facebook ads.

Brett’s first experience with Facebook ads was terrific. In just one ad, he got 68 high-quality leads, closing about 32 of those. You have to understand that leads from Facebook ads fall into the wide mouth of the “funnel” of leads (Brett talks about his funnel of leads in this episode).

So, now, the goal is to get leads from that top part of the funnel into the narrow part where quality leads are in. And you can do all these by nurturing them all the way to the end of the funnel.

How do we do this nurturing process with Chime? We can use the AI to do a lot of automated follow-ups for us.

Chime also has a feature that lets you use ads to promote your listings. For Brett, whenever you get a new listing, your goal should be to leverage that property to get a new listing. That means that whenever you use Facebook ads, the goal is not to sell that property but to show your seller how hard you’re working to sell that property.

When using Chime to list ads, Brett’s goal is to have as many eyes on that property as possible. There are two options for you here: Auto Promotion and Basic Promotion. For Brett, you should be using Auto Promotion to get as much exposure for that property as possible.

From there, you should know the target audience for your ads. It’s not just about literally getting as many eyes as possible. It’s about getting as many eyes that are likely to buy the property.

Chime also has Dynamic Ads, and with these ads, you don’t have to do a lot of work. Suppose that you are already in the middle of an ad campaign, and you want to retarget your ad’s audience. Chime can do that for you in real-time without having to spend a ton of money on more ads.

So now you can combine all of these targeted options with Chime’s AI. With the AI, you can do multiple follow-ups from different angles. Brett is a fan of multi-step follow-up, where you target your leads with ads and sending them follow-up text messages, allowing you to stay on top of their minds.

This 30-minute episode is filled with a lot of tips about integrating ads with Facebook and running ad campaigns in general. If you want to maximize your money’s worth when spending on ads, you will definitely want to take down notes in this episode.

You can also get a free demo of Chime here and start your seamless integration of Facebook and Chime!

Brett Baker has been ranked as on of the Top Agents 250 agents in the Country by Real Trends and the Wall Street Journal. He has since retired from real estate and now volunteers his time and energy on helping agents just like you close more deals and do more business through public speaking and a whole host of webinars. He is a lead generation and conversion expert and has helped tons of agents refine their lead generation and conversion using human factors and his “runway out” conversion process. Brett has used literally every CRM in existence, and is a huge proponent of Chime due to their use of Artificial Intelligence.

Tristan Ahumada teaches and speaks throughout the year at different events, to small groups and larger groups of up to 20,000 people. Tristan teaches how to have a higher lead conversion through long-term follow-up and building deep relationships with clients. He is the creator and co-founder of the largest closed facebook Real Estate group in the United States, Labcoat Agents.

Randy Carroll is a Strategic Partner and Channel Manager at Chime Technologies. Randy has been in the real estate SAAS space since he graduated from Lenoir-Rhyne University with a Broadcast and Electronic degree and a Business minor. Randy loves food, so usually there will be a food related topic in any webinar he’s a part of. He knows how to ask the tough questions, dive in deep to help unpack complicated topics, and find the answers that his viewers are looking for.